Well, after reading this book for a second time I realized that there was one chapter in particular that clearly highlighted what the secret was. The reason that most people fail to recognize it is because they're looking for something more profound and lucrative.
So what is the secret to success that's hidden within the chapters of Think and Grow Rich?
Let's start by examining Chapter 2, especially since Napoleon Hill mentioned that his own son identified the secret after reading this particular chapter. Chapter 2 is about Desire: The Turning Point of All Achievement. In it's simplest form, Napoleon Hill shared his secret to success by stating the following:
The method by which DESIRE for riches can be transmuted into its financial equivalent, consists of six defnite, practical steps...
1. Fix in your mind the exact amount of money you desire. It is not sufficient merely to say "I want plenty of money." Be definite as to the amount. (There is a psychological reason for definite-ness which will be described in a subsequent chapter.)
2. Determine exactly what you intend to give in return for the money you desire. (There is no such reality as "something for nothing.)
3. Establish a definite date when you intend to possess the money you desire.
4. Create a definite plan for carrying out your desire, and begin at once, whether you are ready or not, to put this plan into action.
5. Write out a clear, concise statement of the amount of money you intend to acquire, name the time limit for its acquisition, state what you intend to give in return for the money, and describe clearly the plan through which you intend to accumulate it.
6. Read your written statement aloud, twice daily, once just before retiring at night, and once after arising in the morning. AS YOU READ-SEE AND FEEL AND BELIEVE YOURSELF ALREADY IN POSSESSION OF THE MONEY.
The items listed above by Napoleon Hill are quite self-explanatory, hence why I've decided to not go through each item individually. Instead, I would rather spend some time elaborating on item # 6, especially since he emphasized this last statement with uppercase letters.
In essence, success begins with behavior and attitude. Not only must people see it and feel it but also truly believe in the attainment of their goals. In addition, people must also realize that there's nothing wrong, or unholy, about becoming rich and that achieving wealth and abundance is possible for anyone with the right mindset.
Please note that the reason he emphasized the last statement in uppercase letters is because of Neuro-linguistic Programming (NLP). In modern NLP terms, there are three representational systems: visual, auditory, and kinesthetic. Through NLP, people could impress their goals into their subconscious mind in an effort to call forth the necessary PLAN's and ACTION's that'll propel you to achieve your dreams in life.
Noticed that I've emphasized and underlined both words above because I truly believe that most people fail to realize their goals in life because of their lack of planning and action. Instead of being proactive and taking the necessary steps to achieving their goals, these individuals only dream of what they could become all day long without putting in the effort.
Remember, the difference between who you are and who you want to be... is what you do!
With this in mind, the importance of staying in motion and taking action daily towards achieving your goals must not be understated. Regardless if it's small or big steps, just make sure that you're taking steps daily to realizing your dreams. If you commit to doing this repeatedly, success will surely follow and you'll eventually reach your destination. When you do, you'll recognize that you've found the secret to success. By repeating and refining this process, you can achieve anything you want in life!!
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